Updated: 9/2/2026

SMS Terms & Conditions

Academy, Ltd. d/b/a Academy Sports + Outdoors (collectively, “Academy,” “we,” “us,” or “our”) offers its customers mobile alerts (e.g. cart reminders) by text message on 22369 and customers have the option to opt-in to receive order alerts by text message on 74840. Text messages sent on 22369 and/or 74840 are collectively referred to herein as the "Service". By participating in the Service, you are agreeing to these Terms and to the Privacy Policy.

Enrollment in the Service requires you to provide your mobile phone number and to agree to these terms and conditions. Only United States mobile numbers are eligible to participate in the Service. You may not enroll if you are under 18 years old. You may not enroll in the Service for firearms/ammunition (keyword “RANGE”) if you are under 21 years old. By signing up and opting in to the Service, you represent and warrant to Academy that you are at least 18 years old and at least 21 years old for the keyword “RANGE”. Before the Service will start, you will need to agree to these Terms. Academy reserves the right to stop offering the Service at any time with or without notice. ACADEMY also reserves the right to change the short code, phone number, or RCS agent from which messages are sent, and we will notify you when we do so.

By opting into the Service, you:

• Authorize Academy to send text messages, which may be automated or AI-generated, to the mobile phone number associated with your opt-in (i.e., the number listed on the opt-in form or, if none, the number from which you send the opt-in, or, if none, the number on file for the account associated with your opt-in) at any time and frequency.
• Acknowledge that you do not have to agree to receive messages as a condition of purchase.
• Confirm that you are the subscriber to the relevant phone number or that you are the customary user of that number on a family or business plan and that you are authorized to opt in.
• Consent to the use of an electronic record to document your opt-in. To request a free paper or email copy of the opt-in or to update our records with your contact information, please contact customerservice@academy.com or call 1-888-922-2336. To view and retain an electronic copy of these Terms or the rest of your opt-in, you will need (i) a device (such as a computer or mobile phone) with Internet access, and (ii) and either a printer or storage space on such device. For an email copy, you'll also need an email account you can access from the device, along with a browser or other software that can display the emails.

Once you affirm your choice to opt-in to the Service on 22369 the timing and frequency of messages may vary based on your interactions and initiated texts. You may receive:

• A welcome into the Service
• Sale promotions, Product launch announcements
• Cart Reminders
• Marketing offers and coupons
• Store Events, Sales and Product releases
• Back in stock alerts
• Price drop alerts
• Low inventory alerts

Once you affirm your choice to opt-in to the Service on 74840 the timing and frequency of messages may vary based on your interactions and initiated texts. You may receive alerts about:

• Order placement confirmation
• Order updates
• Shipping and In-Store Pickup Confirmation
• Digital receipts
• MFA codes and one-time passwords

If you forward or share links contained in text messages from ACADEMY, any interactions with those links (including clicks, sign-ups, or browsing activity) may trigger notifications or follow-up messages sent to you. Standard message and data rates may apply.

Message and data rates may apply. Please consult your service agreement with your wireless carrier or contact your wireless carrier to determine your phone's pricing plan and the charges for sending and receiving text messages. You acknowledge that you are responsible for any message, data or other charges incurred (usage, subscription, etc.) as a result of using the Service.

Supported carriers are AT&T, T-Mobile, Verizon Wireless, Sprint, Boost, Virgin Mobile, U.S. Cellular, Cricket, Alltel, Cincinnati Bell, Cellcom, C-Spire, nTelos, MetroPCS, and other smaller regional carriers. The Service may not be available on all wireless carriers. Academy may add or remove any wireless carrier from the Service at any time without notice. Academy and mobile carriers are not responsible for any undue delays, failure of delivery, or errors in messages.

To stop receiving text messages from Academy, text the word STOP, QUIT, END, REVOKE, OPT OUT, CANCEL, or UNSUBSCRIBE to 22369 or 74840 any time or reply STOP, QUIT, END, REVOKE, OPT OUT, CANCEL, or UNSUBSCRIBE to any of the text messages you have received from Academy. You can also contact us at 1-888-922-2336 or customerservice@academy.com. These are the exclusive methods for opting out. After opting out, you will receive one additional message confirming that your request has been processed.

You can text HELP for help at any time to 22369 or 74840. This will provide you with our customer service phone number 1-888-922-2336. You can also contact us at https://www.academy.com/help or email customerservice@academy.com.

These Mobile Terms and Conditions are subject to change at any time without notice.