447 results for
Soft Baits
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$9.99BOOYAH Toadrunner 7/8 oz Bait
10 Colors Available -
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$2.24 was $2.99Zoom Salty Super Fluke 5" Jerk Baits 10-Pack
42 Colors Available -
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$1.64 was $2.19Zoom Super Salt Plus Lizards 9-Pack
51 Colors Available -
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$2.99 was $3.99Zoom 6" Trick Worms 20-Pack
45 Colors Available -
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$2.84 was $3.79Zoom Baby Brush Hog 5" Creature Baits 12-Pack
30 Colors Available -
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$3.21 was $4.29Zoom Ultra Vibe Speed Craws
12 Colors Available -
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$2.99 was $3.99Zoom Z-Craw Jr. 3-1/2 in Soft Bait 8-Pack
12 Colors Available -
$2.99 - $3.98Clearance styles available
Strike King 5" Ocho Baits 8-Pack
19 Colors Available -
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$2.84 was $3.79Zoom Ol' Monster 10-1/2" Worm Baits 9-Pack
14 Colors Available -
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$1.86 was $2.49Zoom Super Fluke 5" Jerk Baits 10-Pack
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$3.21 was $4.29Zoom 4-3/4" Finesse Worms 20-Pack
31 Colors Available -
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$3.21 was $4.29Zoom Horny Toad 4-1/2" Creatures 5-Pack
8 Colors Available -
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$2.46 was $3.29Zoom Ultra Vibe Speed Worms 15-Pack
9 Colors Available -
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$2.99 was $3.99Zoom Z-Craw 4-1/2 in Soft Baits 6-Pack
14 Colors Available -
$3.36 - $3.98Clearance styles available
Zoom Magnum Super Fluke 7" Jerk Baits 5-Pack
7 Colors Available -
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$2.46 - $2.99Zoom Magnum Finesse Worm Baits 10-Pack
7 Colors Available -
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$2.46 was $3.29Zoom U-Tail 6" Worm Baits 20-Pack
20 Colors Available -
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$2.99 was $3.99Zoom Brush Hog 7" Creatures 8-Pack
16 Colors Available -
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$3.21 was $4.29Zoom Swimmin' Super Fluke 5-1/4" Baits 5-Pack
15 Colors Available -
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$2.99 was $3.99Zoom 4" Swimmin' Super Fluke Jr. Lures 10-Pack
15 Colors Available -
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$3.36 was $4.49Zoom Magnum 8" Lizards 9-Pack
11 Colors Available -
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$3.21 was $4.29Zoom Mag II 9" Worm Baits 20-Pack
13 Colors Available -
Our Price in Cart Compare at $7.89Gary Yamamoto Senko 5" Soft Baits 10-Pack
25 Colors Available -
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$2.61 was $3.49Zoom Super Fluke Jr. 4" Jerk Baits 10-Pack
8 Colors Available -
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$2.09 - $2.24Zoom Lil Critter Craw 3-1/4" Trailers 12-Pack
7 Colors Available -
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$2.99 was $3.99Zoom Z-Hog! 4" Creature Bait
8 Colors Available -
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$1.71 was $2.29Zoom Fluke 4" Soft Baits 10-Pack
3 Colors Available -
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$2.99 was $3.99Strike King Ocho 6 in Soft Plastic Bait
7 Colors Available -
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$2.84 was $3.79Zoom Tiny Fluke 3" Jerk Baits 20-Pack
5 Colors Available -
$2.99YUM 5" Dinger Soft Baits 8-Pack
29 Colors Available -
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$3.14 was $4.19Zoom Z-3 Trick Worm 6-1/2" Soft Plastic Baits 10-Pack
5 Colors Available -
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$3.36 was $4.49Zoom Magnum Ol' Monster 12" Worm
7 Colors Available -
$4.99Down South Lures 4-1/2" Salt Water Paddle Tail Swimbaits 8-Pack
25 Colors Available -
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$2.24 was $2.99Zoom Swimmin' Chunk 3" Trailer Baits 10-Pack
5 Colors Available -
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$2.99 was $3.99Zoom Original Speed Worm 5" Baits 15-Pack
4 Colors Available -
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$2.46 was $3.29Zoom Split Tail 4" Trailers 20-Pack
5 Colors Available -
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$2.99 was $3.99Zoom Z-Hog Jr. 3-1/2" Soft Bait
7 Colors Available -
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$2.99 was $3.99Strike King Ocho 4 in Soft Plastic Bait
11 Colors Available -
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$4.99 was $6.29Berkley® Gulp!® 3" Shrimp Baits 6-Pack
7 Colors Available -
$3.74 - $3.98Clearance styles available
Zoom Z3 6" Swamp Crawlers 10-Pack
8 Colors Available -
$5.49Strike King Rage Tail Rage Craw 4" Lures 7-Pack
8 Colors Available -
$2.99 - $3.29Strike King Mr. Crappie Slabalicious Swim Baits 15-Pack
19 Colors Available -
$4.49Bass Assassin Lures 4" Sea Shad Lure 10-Pack
37 Colors Available -
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$4.99 was $5.99Berkley Gulp 4 in Swimming Mullet Baits 10-Pack
8 Colors Available -
$7.99Strike King Popping Perch
8 Colors Available -
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$4.99 was $5.99Berkley® Gulp!® 5" Saltwater Jerk Shad Baits 5-Pack
7 Colors Available -
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$4.99 was $5.99Berkley® Gulp!® 3" Shrimp Baits 6-Pack
7 Colors Available -
$2.99 - $3.29Strike King Mr. Crappie Joker Panfish Baits 15-P
18 Colors Available
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My go too bait
This reviewer rated product 5 out of 5 stars.Tim Kaiser1 month agoBy far the best bait on the market. The Bass in south Florida love them
This review was originally posted to purefishing.com. -
Great bait! But...
This reviewer rated product 4 out of 5 stars.Dio894 years agoThis is great bait. You catch everything. I got a couple from a friend to test and was really pleased with the results and decided to purchase some. They work great the only issue, and I believe it was due to maybe a "bad batch" the hooks was coming off of the rubbe piece after only a few casts. I lost 7 of the 10 firetigers I purchased in about 5 hours. Other than that the bait is really amazing...5 stars for that, but not to the quality!
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Big bait = big fish
This reviewer rated product 5 out of 5 stars.Fletch1 month agoMy buddy turned me on to these 6”gulp and I will never look back. I’ve fished with live bait for ten years. I can honestly say u don’t need to waste ur money on bait any more. There is 5 in a bag and they will catch your limit on reds and trout per bag! ( u have to find the fish first!)
This review was originally posted to purefishing.com. -
Hits on the surf every time
This reviewer rated product 5 out of 5 stars.Flysoto4 years agoBeen trying different ones and brands, but this stuff works. I use a double leader with a spider weight on my surf rod in Galveston. I always use this color/size/nuclear chicken scent on one hook and a different one on the other hook. 70% of the time, fish hit this one.
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Perfect for riversmallmouth
This reviewer rated product 5 out of 5 stars.lubener3 years agoI've used these for 5 years now. Have too many colors. But they all seem to work and I keep buying more! I rig them on 1/0 or 2/0 EWG hooks, Texas rigged, with 1/16 oz or 1/18 oz slip sinker depending upon current. I like the magic or candy blends the most. Recently tried the sprayed grass with good success.
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Awesome bait for largemouth
This reviewer rated product 5 out of 5 stars.Lafittefishing9 months agoI've been using this lure for bass and it's been a fishing catching bait, try is you can't go wrong.
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Work horse.
This reviewer rated product 5 out of 5 stars.Topquark2 weeks agoI've been using this bait for years. A Green Pumkpin jig with this craw in green pumpkin is my go to bait. 80% of the time I fish this setup. Caught my PB 5.0lb smallmouth with this setup.
This review was originally posted to purefishing.com. -
Great Overall Plastic Bait!
This reviewer rated product 5 out of 5 stars.Elefantdude2 years agoEver since I started using these baits, I have ALWAYS caught fish! Either Largemouth Bass in Arizona or both Largemouth and Smallmouth Bass in Idaho. You can't go wrong having some of these rigged up, any style, to catch bass :-)
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Awesome bait!
This reviewer rated product 5 out of 5 stars.Danimal6 years agoJust got on a lease with a pond on it. Was told if I want to catch anything I would have to use live bait. Picked these for the price and put them on my homemade Alabama rig and within a few casts, caught two, two pound bass in one cast! I have the pics to prove it. These are easy to rig, because of the grooves for the hooks. I would have bought more but only found the one package.
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Great product
This reviewer rated product 5 out of 5 stars.hingram1 year agoA new discovery for my fishing experience. This bait used weedless has been the best surprise for me in the past 10 years of my fishing. Works great in every pond or lake in East Texas.
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Dockside Matrix Shad
This reviewer rated product 5 out of 5 stars.jacmat2 months agoBaits look good, great colors and plenty of action. One of the best values out there for Speck and Redfish soft plastics. Wish more of the Academy stores would carry them in-house.
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Popular bait in south LA
This reviewer rated product 5 out of 5 stars.BayouBound4 years agoThis is a very popular bait in south Louisiana and I understand why. I threw this bait exclusively my last two fishing trips and caught a total of 10 slot reds. These are excellent baits for red fish, trout, and flounder. I tend to pair them with an 1/8 oz jig head and often an inline or jig spinner. Many people fish them under a popping cork with success as well. My favorite colors are Green Hornet and Midnight Mullet
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Excellent lure
This reviewer rated product 5 out of 5 stars.Ben G4 years agoI've been fishing under the lights at south padre island, arroyo city and port mansfield Texas. The simple fact that these lures are small, paddle tail and glow in the dark make them a threat to trout. All I do is cast far, reel high and fast. As soon as the lure hits the light stop and lower the rod tip. The fish get it on the drop. If not, count to three and again reel high and fast. then let it drop again. I use a d shock 6 1/2' spinning combo with 10 lb stren clear blue. Enjoy!
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Texas Tackle Factory Double paddle tail rigs
This reviewer rated product 5 out of 5 stars.millerleon2 years agoThe go to rig for catching Trout and some times Redfish. Great product
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Excellent bass lure
This reviewer rated product 5 out of 5 stars.Ben S3 years agoAfter hearing good things about these I decided to buy a pack. I went to my local lake and wasn't having any luck for hours using various types of lures. I tied on one of these and caught four bass in 20 minutes, I was hooked. They could be more durable, but for the price it's hard to complain. Do not buy any other beaver type lure, these are the best.
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One of the best..
This reviewer rated product 5 out of 5 stars.Illinoisbassman11 months agoReaction innovations has hit a home run with this one. I've used these since they came out and they are deadly. Whether you split the tails or leave them in tact it don't matter. You will get twice the bite on these from other plastics. I do agree with them being a little soft in the nose. But but if you rig them right with a good hook you will get more fish per bait. However i have had some issue with academy sports quality control as of late. I ordered 3 bags of these and upon arrival at ... my house one of the packages was open and missing two of the baits. This is the first time I've had an issue with academy. So it's not to big of deal.
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The best plastic bait ever used
This reviewer rated product 5 out of 5 stars.Shark8 months agoI got the zman scented shrimp in my #MTB and I thought id give it a try well it wasn't even 3 sec before I had a fish on. Then on a day I could not get anything on a dead shrimp I decided to try it again right away it worked it works on almost any species of salt water fish and one shrimp can be used over and over again with zero damage to the bait . I am 100% with the zman shrimp ill stop buying shrimp and stick to the zman shrimp. The only downfall is that there is only 5 to a pack if they ... could put like 8-12 in that would be awesome! Because I fish a lot of rocks and oyster beds my hooks get hung up and I have to brake the line .other than that amazing bait!!
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Catching Redfish on Zman ShrimpZ
This reviewer rated product 5 out of 5 stars.MIke2 years agoRed Fish killer. Nothing but Zman in my boat for me. Here's the proof.
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Floating Fat Boy for Winter Trout
This reviewer rated product 5 out of 5 stars.Tagger6 years agoThese baits are very effective for Winter Trout here in the East where our water is in the mid 40's to 50 degs. The name "floating" is a misnomer as they do sink but very slowly. They allow the Specks to have time to look at the lure and if worked slow enough to react with a reaction strike after being twitched and left to sink slowly.
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Paul browns lures
This reviewer rated product 5 out of 5 stars.CaptainKen5 years agoHave caught many keeper sea trout on this Lure......excellent buy !
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Stayed Them!
This reviewer rated product 5 out of 5 stars.EarlThePearl1 year agoI fish out of PA along the eastern seaboard, NC down into FL. The slow sinking maniac mullet absolutely slayed some reds on my recent trip to Jacksonville, FL. So glad I got some of these!!
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works very well
This reviewer rated product 5 out of 5 stars.anyone fishing3 years agogreat lure for saltwater speckled trout or red fish, I used it in the Galveston Texas area.
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great experience
This reviewer rated product 5 out of 5 stars.willyBob1 year agoQuick ship, waiting for spring to use. Restock tackle nox at Academy each year.
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This Bait Rocks!
This reviewer rated product 5 out of 5 stars.Halffast6 years agoThe "Big Minno" is a great bait for experienced and novice anglers alike. It is easy to use and very versatile. It can be rigged with a jig head in the traditional manner or where it is weedless. You can also Texas rig it with no weight. This soft bait has a large presence in the water and will catch fish that ignore smaller offerings. If I could only have one soft plastic bait for fishing the flats, this would be it.
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Trout killer
This reviewer rated product 5 out of 5 stars.Hunter19023 years agoGreat all around bait that holds up well too trout, reds, and even flatties. With great action and multiple ways to work it to get it out in front of a monster.
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Surf
This reviewer rated product 5 out of 5 stars.The Doppler3 years agoTrout seem to really love these in the surf, let sink 3 second, pop a couple of times and keep the slack out off, the hit on the fall
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Zoom Worms Only Catch 2 or 3 Fish Per Worm
This reviewer rated product 5 out of 5 stars.Whiznfart3 years agoWhich is better than not catching any fish per worm. And they do catch fish. Now, when one knows which color to order, and Academy has them, and they deliver them at a decent price, there is not much more one can expect. So, the really important thing, the thing I probably can't talk about due to some PC policy is that if you were buying something else, something that you weren't absolutely sure that you were buying, Academy has a return policy that is better by far than another big box store ... who runs ads and the initials sound like a major manufacturer of automobiles. Worms? Probably not a big deal. Electronics.......trust me.........BIG deal. Bottom line: Academy +1; Zoom +1
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Great all around Worm
This reviewer rated product 5 out of 5 stars.rbreedi14 years agoI have been fishing these the past few years and they have been killer from spring to fall on lake chickamauga. Great action and the bass cant resist!
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Cartches crappie even in summer heat
This reviewer rated product 5 out of 5 stars.Big crappie2 years agoI have been using the regular sized panfish assasins for a long time with great success. I got these for the extra lenth of tail and figured it would have more subtle motion which it seems to. I wish they would consider more colors but the ones they have work great thus far. I cant wait to use them again. I was able to pull quite a few crappie out during the summer heat.
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Wonderful Product
This reviewer rated product 5 out of 5 stars.chadw3 years agoUse these every time I go crappie fishing in Lake Conroe. Love them!!
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Works great.
This reviewer rated product 5 out of 5 stars.bperez42 years agoWe have been using these baits for awhile now and they just work the red-fish & trout here in Texas love them.
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Great Action!
This reviewer rated product 5 out of 5 stars.ttshetley3 years agoTexas Tackle Factory has a good product here. Head to tail this lure is durable and has great action. Trout love em
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active tail
This reviewer rated product 5 out of 5 stars.Greg 403 years agoI have several fishing experiences with the strike king cut r worm. Great bait...great action. Would be nice to see green pumpkin/pearl color show up on the shelves..best color ever.
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cut-r worm +++
This reviewer rated product 5 out of 5 stars.texas topwater2 years agoThis bait is deadly in and around grass. I love it
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